Category: Equity, diversity and inclusion
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Equipping social housing tenants with digital media skills to combat stigmatisation
Thanks to a new pilot project with social housing provider, Aster Group UK, we’ll be helping to show the real stories of people living in social housing. A 2021 report titled Stigma and Social Housing in England found that “every day in England, people are judged negatively and even actively discriminated against because they rent […]
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Our Black Community Coverage Clinic is back, to amplify even more black voices!
It’s back! Our weekly Black Community Coverage Clinic returns this month! This free consultancy service provides marketing, communications and media support and guidance to Southampton’s black community organisation leaders and representatives. The weekly drop-in first launched in 2020, running on the Zoom platform from 14th September to 14th December 2020. Leaders from the city’s black […]
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PODCAST: Black People & COVID-19 Vaccination Q&As
In February 2021, Solent NHS Trust commissioned Our Version Media to extend the reach of their work tackling misinformation about COVID-19 vaccination and ensure credible information reaches the region’s black British, African and Caribbean communities. Over eight weeks, we conducted a series of key events and initiatives to equip people with the information they need […]
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Media racism: “Sometimes things go unchallenged because they go unspoken”
More than three quarters (77.8%) of black Southampton residents who took part in our media survey said they do not feel fairly and accurately represented in local news coverage. The survey also revealed that 75% felt there was a negative bias against black people in local news coverage, with the majority stating that the media […]
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Report unfair, misleading or inaccurate coverage of people from black and minoritised groups
Original article title: New tool launched to tackle media bias Our media survey of black people living in Southampton revealed that less than 40% know how to complain about racist media coverage, despite often seeing it. Three quarters (75%) said local news coverage of black people was negatively biased and the majority stated that the […]
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Changing the narrative of local black stories, one consultation at a time
Introducing our Black Community Coverage Clinic. Our recent survey of black people living in Southampton revealed that some felt “sad”, “misunderstood”, “frustrated”, “annoyed”, “invisible”, and “stereotyped” by local press coverage of the city’s black communities. They also said local news is more likely to cover stories of black people that are crime, drug or gang […]